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Publication detail

Internal communication management : methods and processes

Authors: Holá Jana | Pikhart Marcel

Year: 2013

Type of publication: odborná kniha

Publisher name: Gaudeamus

Place: Hradec Králové

Page from-to: nestránkováno

Titles:

Language	Name	Abstract	Keywords
cze	Managment interní komunikace : metody a procesy	Tato kniha prezentuje řízení interní komunikace v organizaci, zaměřuje se na základní principy, na nichž je interní komunikace by měla být založena s cílem zlepšit efektivitu, konkurenceschopnost a inovativnost firmy. Kniha vymezuje význam interní komunikace a její vliv na fungování a pozici firmy na světovém trhu, prostřednictvím angažovanosti svých pracovníků v aktuálních podmínkách globalizace a rozvoji technologií	interní komunikace; management; angažovanost zaměstnanců
eng	Internal communication management : methods and processes	This presented book, on the management of company internal communication, focuses on the basic principles upon which internal communication ought to be based in order to improve the efficiency, competitiveness and innovativeness of a company. All communication processes can, by a great deal, influence the position of a company in the global market and, by smoothing out communication processes, a company can manage its employees in a more systematic and efficient way. This book provides the reader with methods of communication management which are necessary for the proper transfer of information and are useful for finding appropriate communication strategies. These methods can help us become better communicators and help companies to have a better chance to succeed in the global market place.	internal communication; management; employee engagement